Puma plunges as weak second-quarter sales and Trump tariffs trigger massive profit warning
Q2 sales miss Revenue down in North America, Greater China Full-year outlook downgraded German sports brand Puma (PUM:ETR) plunged 18% to €20 in Frankfurt after posting weaker-than-expected second-quarter sales (24 July) and warning it will deliver an unspecified loss for 2025. The world's third largest sportswear manufacturer, behind Nike (NKE:NYSE) and Adidas (ADS:ETR), Puma pinned the...